Tenuta Bosco Albano

Studio/ The rebranding of Tenuta Bosco Albano had to include three important aspects: a long family history, a sense of surviving the passage of time and an unconditional love for this area of Friuli. Idee/ We wanted the new identity to be a direct reference to the family’s iconic tractor: trusty companion on pa Albano’s many adventures, fabled symbol of farm life and visual reference to human endeavour. Materia/ We took the tractor’s emblem, a reminder of bygone industry, to create a distinctive logo and font, part of a wider typography project which also included the colour palette used, which was inspired by vintage hues, and the textured graphics used on the labels of Bosco Albano wines.